What comes first: Chicken (Sales) or Egg (Marketing)? Part 2
In part 2 of this series, Tom Oberecker, Director of Sales for IT By Design, shares tips on building your MSP sales team and creating the type of synergy that drives explosive MSP growth.
In part 1, ITBD President Kam Kaila walked MSPs through the steps to building a lead gen plan—from ideal customers to strategy to the way digital marketing has changed the landscape.
Course Learning Outcomes
- What does your toolbox need to look like for lead gen success?
- Understanding the pieces to your lead gen marketing plan
- Lead gen tactics now and then
- How and where to find your hunters
- KPIs: Measuring success from marketing to sales
- Commission plans that work. Plain and simple
- Lectures 4
- Quizzes 0
- Skill level Bachelors, Masters
- Students 144
- Certificate No
- Assessments Yes