Content Marketing Made Easy
Marketing must be as essential to your daily business tasks as answering emails, paying bills, and customer pitches. Creating a solid brand reputation that helps you attract customers comes only with a steady drumbeat of marketing efforts. There isn’t a clever little shortcut that gets you off the hook—it takes thoughtful effort. In this session, we’ll discuss how to use content marketing to improve MSP brand awareness, showcase your expertise and drive leads.
Course Learning Outcomes
- The “Secret Sauce” of content marketing
- What it means to be valuable and relevant
- Your content marketing planner—step-by-step
- What the heck is a persona?
- Tips and tricks from 25 years in the trenches
- Lectures 2
- Quizzes 0
- Skill level Bachelors, Masters
- Students 370
- Certificate No
- Assessments Yes